
Introduction
If you’re a Third-Party Administrator (TPA) still using PensionPro, you’ve probably felt the friction: rigid workflows, outdated design, and limited integrations. In 2025, TPAs need more than just a filing system — they need a modern CRM that connects payroll, automates census management, supports sponsor collaboration, and drives productivity.
👉 The best PensionPro alternative for TPAs in 2025 is Stax.ai, a purpose-built platform that replaces manual tasks with automation and gives both TPAs and plan sponsors a modern digital experience.
But there are other options in the market too — let’s compare them.
Why TPAs Look for PensionPro Alternatives
Outdated UI/UX → Feels legacy, not modern SaaS.
Rigid workflows → Little flexibility to adapt to today’s TPA needs.
Limited integrations → Payroll and compliance tools require workarounds.
Manual processes → Too much reliance on staff time instead of automation.
Quick Comparison Table: PensionPro Alternatives
- Stax.ai
- Salesforce
- Hubspot
- PensionPAL
- TPAs with more than 10 plans
- Very large TPAs (10,000 plans+) with in-house IT staff
- Marketing-heavy TPAs/fintechs
- Small TPAs w/ very basic needs
- Built for TPAs, payroll & census automation, sponsor portal, dashboards
- Extremely customizable, strong reporting
- Lead gen, marketing automation
- Familiar to legacy users
- Newer entrant (but rapidly growing)
- Complex, expensive, not TPA-specific
- No payroll/census, not compliance-focused
- Outdated, limited innovation
- ⭐ Best Overall
- Good for enterprises
- Misfit for TPAs
- Not future-proof
#1. Stax.ai — The Modern TPA CRM
Stax.ai was built specifically for TPAs. Unlike generic CRMs, it natively supports payroll data ingestion, census management, sponsor collaboration, and compliance workflows.
Sponsor Portal: Secure, white-labeled, easy for plan sponsors.
Payroll Integrations: Direct APIs + file upload standardization.
Automation: Emails, census scrubbing, compliance exports.
Dashboards & Reporting: Business insights for decision-makers, not just staff.
Migration Support: Guides TPAs moving off PensionPro with minimal friction.
📌 Why switch: If you’re tired of rigid PensionPro workflows, Stax.ai is the seamless upgrade path.
See a Complete Comparison of Featured between PensionPro and Stax.ai here.
#2. Salesforce — Customizable but Complex
Salesforce is the world’s most recognized CRM — but for TPAs, it often feels like buying a 747 to cross the street.
Strengths: Highly customizable, huge app marketplace, strong analytics.
Weaknesses: Requires heavy IT support, costly licenses, and still needs third-party add-ons for census and compliance.
📌 Why switch: If you’re a massive TPA with an in-house IT team, Salesforce may work. But most firms find it overkill compared to a purpose-built solution.
#3. HubSpot — Great for Marketing, Not Operations
HubSpot is a fantastic tool for marketing-driven companies, but TPAs don’t live and die by leads — they live and die by census accuracy, compliance testing, and sponsor relationships.
Strengths: Excellent for inbound marketing, email automation, and pipeline management.
Weaknesses: No payroll or census capabilities, lacks compliance features, not designed for TPAs.
📌 Why switch: HubSpot can complement marketing, but it can’t replace a true TPA CRM.
#4. PensionPAL — Familiar but Outdated
PensionPAL, like PensionPro, was designed years ago when TPAs just needed digital filing. But today, it shows its age.
Strengths: Simple, some TPAs already know it.
Weaknesses: Dated design, limited innovation, no real automation, not built for modern sponsor expectations.
📌 Why switch: PensionPAL might feel comfortable, but staying on it is like running your firm on Windows 98.
How to Choose the Right Alternative
When evaluating PensionPro replacements, focus on:
Automation depth (census scrubbing, payroll handling).
Integration flexibility (payroll providers, compliance software).
Sponsor experience (portal, e-signatures, collaboration).
Scalability (can it handle 50 → 500 clients without breaking?).
Support & Migration (how smooth is the switch?).
If interested, you can find a complete Buyer's Guide Evaluating the Best CRM for Retirement TPAs.
Final Verdict
Best Overall Alternative: Stax.ai — purpose-built for TPAs, automation-driven, modern sponsor portal.
Best for Enterprises: Salesforce (but costly and complex).
Best for Marketing-Only Needs: HubSpot (not a CRM replacement).
Most Familiar but Outdated: PensionPAL.
👉 Bottom line: If you’re serious about modernizing your TPA operations, Stax.ai is the clear choice.
Next
Securing America’s Future
It’s Howdy Doody Time – Don’t Look Just Now, It‘s 5500 Time!
Ready to Leave PensionPro?
Talk to a TPA operations consultant to learn about your specific needs and find the best PensionPro replacement for your TPA.
Talk to a TPA operations consultant to learn about your specific needs and find the best PensionPro replacement for your TPA.